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Articles
on marketing & selling Contract Cleaning Services |
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Is it at all POSSIBLE
to increase the number of well-paid contract cleaning jobs AT
WILL?
 Indeed... is it possible
to CONTROL the number of new contract cleaning customers we obtain
on monthly basis? Is it possible to increase the PROFITS of each
cleaning site well above the industry standards... and do so
without having to invest an arm and a leg before you know whether
or not it works?
CLICK
HERE to read about a new approach to finding better-paying contract
cleaning customers at low cost IF you can be among the first
in your area... |
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How you could
increase
your prices and profits in the face of competition:
 Competition
is tough and pricing is often the only weapon used to win contract
cleaning bidding.
But did
you know that not all clients and/or facility managers are looking
for the lowest price... but something altogether different?
CLICK
HERE to read how you could set up your prices and profits and
still INCREASE THE PULL of your contract cleaning services and
utilise this special market for obtaining high-profit cleaning
sites! |
Sales Boosters:
Are you
a top sales expert who finds it easy to sell to prospective clients...
or are you not confident or simply not experienced in selling
contract cleaning services?
Whichever,
there's a booster for your sales...
CLICK
HERE to read the two sales results boosters which will increase
your sales many times over! |
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 The difference customers'
appreciation makes in your motivation and profits
Hand to
heart — have you ever wondered what it would feel like if
cleaning customers genuinely appreciated the service you work
so hard to provide... and if they also let YOU know about it?
Furthermore,
how would such openly admitted satisfaction affect the motivation
of cleaning crews and yourself? And could it actually also mean
more PROFITS from each and every cleaning site for your company?
CLICK
HERE to read an eye-opening article on how you can increase the
awareness of clients on how much they receive from your cleaning
services...and how much it could affect your profit margin! |
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What Facility
Managers think about cleaning: |
What do
they dislike and like, suspect and trust? What's top quality
and why?
CLICK
HERE to read how you could make a lot more by knowing what they
want from cleaning! |
 Do the math: Cost and results of
passive
versus active
methods of finding prospective clients
Many cleaning companies use
huge sums of money for advertising their services. While it brings
new clients, could there be a way to obtain a lot MORE clients...
and at a fraction of the cost?
CLICK
HERE to compare the costs and results of passive and active client-acquisition
methods for cleaning companies! |
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 Client-Satisfaction: Making cleaning customers
SEE how much they receive from your cleaning services!
Have you
ever wondered why contract cleaning customers are so insistent
on finding FAULT with your work... and why they complain about
the smallest things? Why do they not perceive the thousands of
square feet you've cleaned so well but put their attention on
finding the few square INCHES which you've possibly missed? What
if you had a way to make them SEE all the well done work instead?
CLICK
HERE to read the amazing, groundbreaking innovation on client-satisfaction
and how you can increase it ten-fold with only a few minutes
spent monthly! |
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An unlimited source of top prospective
clients for contract cleaning services
 What if you could find
an UNLIMITED number of great potential contract cleaning customers
from within your area at will? Just imagine how it could affect
your business and income! Well, why not check out this article
to find out how some cleaning companies have managed to obtain
prospective customers on continuous basis...
CLICK
HERE to read how you could acquire practically ANY number of
great prospective contract cleaning customers every day of the
week! |
The packaging of cleaning
services
 The
task of marketing is to PACKAGE the service to be sold. But just
HOW that is done and what benefits it can bring you is generally
not known.
CLICK
to read how to package cleaning services into top-selling products! |
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 Publishing: A unique way of creating HUGE interest for your
contract cleaning services FREE!
Would you
like to publish a best-selling guide in your area and to educate
facility managers on how to evaluate cleaning services and choose
the cleaning company... YOURS? Would you want to increase the
awareness of facility managers on how much YOU could help to
improve their cleaning and rid them of the problems they may
be facing with their current cleaners? And do all this so that
your marketing actually pays for itself and then some? Well,
if so, then here's a way to do it without ever having to write
a single word...
CLICK HERE
to read how you could publish and start selling an authorative
guide to contract cleaning services and get PAID for selling
your services! |
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Added-value
cleaning services:
Added-value
cleaning services have a significantly higher success ratio in
sales while producing clearly better profits for the cleaning
company.
But what
are added-value services and how do you create such for your
cleaning company?
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 Utilising the Internet
in marketing & selling contract cleaning services
The Internet
is here to stay. With more than a billion people, the Internet
has become the primary source used by companies to find new services
and information about business-to-business services.
Yet, only
about 4% of cleaning companies utilise the Internet efficiently
for prospecting and marketing, even though it is practically
a COST-FREE way of acquiring a constant flow of new contract
cleaning customers. Regardless of whether or not you have a web
site, this article is quite an eye-opener in terms of Internet
marketing of contract cleaning services...
CLICK
HERE to read how you could start utilising the Internet efficiently
for acquiring contract cleaning customers! |
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 How to present & sell contract cleaning
services without having to state self-promotional claims
In selling
cleaning services, one of the weak points of the traditional
sales technology is that you have to state CLAIMS about your
services and about your own excellence. Surveys show that facility
managers automatically SUSPECT any self-promotional claims made
in a sales situation. Thus, those claims are NOT believed and
the end result of stating claims is a lowered believability toward
you and your services. The best way is to AVOID making such claims...
but, if you don't TELL him about the quality, how is he to KNOW?
CLICK
HERE to read about a new groundbreaking presentation & sales
technique for contract cleaning services that'll bring the quality
of your service to the attention of faciilty managers without
you EVER stating any claims! |
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Telemarketing
How could
you set up a cost-efficient and highly lucrative telemarketing
activity to ensure a constant flow of preselected potential contract
cleaning clients at a moment's notice, starting and stopping
it as needed?
 CLICK HERE
to read about telemarketing of cleaning services!
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Direct Mailing
Is there
a way to acquire new prospective cleaning customers by way of
direct mailing in a high-quality,  effective manner while
creating a top image for your cleaning company?
CLICK
HERE to read about starting to market contract cleaning services
by direct mailing! |
More Referrals?
 What
if you could get each of your contract cleaning customers activated
into bringing you several new prospective clients every year...
now, wouldn't that be quire something?
CLICK
HERE to read about obtaining referrals from existing cleaning
clients! |
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 History of the cleaning
service marketing project that changed the success odds within
the cleaning industry forever in favour of smaller cleaning firms
These articles
explain the findings of a long-term cleaning service marketing
project by a team of top marketing experts and with the participation
of more than 50 cleaning companies over several years. But
how did the project come to start and what did it take to bring
it to a successful ending?
CLICK
HERE to read about this unique cleaning service marketing project
and the team behind this cleaning service marketing web site. |
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